FENG Stock - Phoenix New Media Ltd

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Phoenix New Media Limited operates an integrated Internet platform in China, delivering diverse content and services through multiple channels. The company, established in 2007 and based in Beijing, serves audiences through its flagship website, ifeng.com, offering a wide array of interest-based content including news, finance, video, technology, and entertainment. Its platform caters to both PC and mobile users, transmitting content to TV viewers via Phoenix TV, a subsidiary of Phoenix Satellite Television (B.V.I.) Holding Limited.

Phoenix New Media operates through two main segments: Net Advertising Services and Paid Services. It engages users with interactive features such as comments posting and surveys, enhancing engagement across its digital ecosystem. Mobile users access a suite of applications including ifeng News for comprehensive newsfeeds, ifeng Video for video news and live broadcasts, and digital reading applications, bolstering its reach in the mobile internet space.

The company also offers mobile newspaper, video, and gaming services, alongside wireless value-added services, diversifying its revenue streams. With a robust presence across digital platforms and strategic partnerships, Phoenix New Media continues to innovate and expand its footprint in China's dynamic media landscape, maintaining a focus on delivering high-quality content and interactive experiences to its growing user base.

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