ROKU Profile
Roku, Inc. (ROKU) is an American technology company that specializes in manufacturing digital media products such as streaming devices and smart TVs. Roku is based in San Jose, California, and was founded in 2002 by Anthony Wood. The company went public in 2017 and is traded on the NASDAQ stock exchange under the symbol ROKU.
Roku offers a variety of products that allow users to stream content from a variety of platforms such as Netflix, Amazon Prime Video, and Hulu. The company's products include Roku TV, which is a smart TV with built-in Roku technology, and the Roku streaming stick, which is a small device that can be plugged into a television to access streaming services.
In addition to its hardware products, Roku also offers a platform for content providers to distribute their programming through its operating system. This platform allows users to access thousands of channels of content, including free and paid channels.
My personal experience is great with Roku products.
During the
COVID-19 pandemic, Roku experienced exceptional performance as the
demand for streaming services surged with more people staying at home.
The company's user base grew significantly, driven by a rise in
subscriptions and increased engagement on its platform. Roku's revenue
soared as advertisers shifted their budgets to digital and streaming
media, recognizing the platform's growing influence and reach.
Additionally, Roku's diverse content offerings and user-friendly
interface attracted new users, solidifying its position as a leading
player in the streaming industry. This period of growth underscored
Roku's adaptability and its pivotal role in the evolving landscape of
home entertainment.
Roku has experienced significant growth in recent years due to the
increased popularity of streaming services and cord-cutting. The
company reported revenue of $1.8 billion in 2020, an increase of 58%
from the previous year. As of June 2024, Roku has a market
capitalization of approximately $8 billion.
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