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CDK - CDK Global, Inc.

CDK Global, Inc. logo CDK Global, Inc. (CDK) is an American technology company that provides integrated technology solutions for the automotive retail industry. The company was formed in 2014 as a spinoff of ADP Dealer Services and is headquartered in Hoffman Estates, Illinois.

CDK offers a variety of software solutions designed to improve efficiency and productivity for automotive retailers. Its primary product, CDK Drive, is an integrated dealer management system that handles various aspects of dealership operations, including inventory management, sales, finance, and service. CDK also offers a range of other software products, such as websites and digital marketing tools, customer relationship management systems, and data analytics solutions.

The company primarily serves franchised automotive dealerships in North America, as well as a smaller number of international clients. Its customers include new and used car dealers, as well as truck and recreational vehicle dealers.

In addition to its software offerings, CDK also provides various consulting and support services to its customers. The company has approximately 8,000 employees and reported revenues of $2.4 billion in 2020.

CDK is traded on the NASDAQ stock exchange under the ticker symbol "CDK". Its market capitalization as of March 11, 2023 was approximately $9




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